Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/class-wpml-wp-in-subdir-url-filters-factory.php on line 15 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property ACF::$fields is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/fields.php on line 138 Deprecated: Creation of dynamic property acf_loop::$loops is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/loop.php on line 28 Deprecated: Creation of dynamic property ACF::$loop is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/loop.php on line 269 Deprecated: Creation of dynamic property ACF::$revisions is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/revisions.php on line 397 Deprecated: Creation of dynamic property acf_validation::$errors is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/validation.php on line 28 Deprecated: Creation of dynamic property ACF::$validation is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/validation.php on line 214 Deprecated: Creation of dynamic property acf_form_customizer::$preview_values is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-customizer.php on line 28 Deprecated: Creation of dynamic property acf_form_customizer::$preview_fields is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-customizer.php on line 29 Deprecated: Creation of dynamic property acf_form_customizer::$preview_errors is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-customizer.php on line 30 Deprecated: Creation of dynamic property ACF::$form_front is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-front.php on line 598 Deprecated: Creation of dynamic property acf_form_widget::$preview_values is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-widget.php on line 34 Deprecated: Creation of dynamic property acf_form_widget::$preview_reference is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-widget.php on line 35 Deprecated: Creation of dynamic property acf_form_widget::$preview_errors is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/forms/form-widget.php on line 36 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/wpml-wp/class-wpml-wp-api.php on line 482 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/menu/wpml-tm-menus.class.php on line 2 Deprecated: realpath(): Passing null to parameter #1 ($path) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/lib/twig/src/Loader/FilesystemLoader.php on line 35 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 229 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 232 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 229 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 232 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Main::$helpers is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/lib/abstract-main.php on line 65 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property acf_field_oembed::$width is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/fields/class-acf-field-oembed.php on line 31 Deprecated: Creation of dynamic property acf_field_oembed::$height is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/fields/class-acf-field-oembed.php on line 32 Deprecated: Creation of dynamic property acf_field_google_map::$default_values is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/fields/class-acf-field-google-map.php on line 33 Deprecated: Creation of dynamic property acf_field__group::$have_rows is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/includes/fields/class-acf-field-group.php on line 31 Deprecated: Creation of dynamic property acf_field_clone::$cloning is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/pro/fields/class-acf-field-clone.php on line 34 Deprecated: Creation of dynamic property acf_field_clone::$have_rows is deprecated in /var/www/html/wp-content/plugins/advanced-custom-fields-pro/pro/fields/class-acf-field-clone.php on line 35 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/conditionals/third-party/elementor-edit-conditional.php on line 22 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/conditionals/third-party/elementor-edit-conditional.php on line 28 Deprecated: realpath(): Passing null to parameter #1 ($path) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/lib/twig/src/Loader/FilesystemLoader.php on line 35 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Helpers\Import_Cursor_Helper::$options is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/helpers/import-cursor-helper.php on line 19 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Warning: Cannot modify header information - headers already sent by (output started at /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php:61) in /var/www/html/wp-includes/rest-api/class-wp-rest-server.php on line 1831 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Warning: Cannot modify header information - headers already sent by (output started at /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php:61) in /var/www/html/wp-includes/rest-api/class-wp-rest-server.php on line 1831 Deprecated: Constant FILTER_SANITIZE_STRING is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/request-handling/class-wpml-rest-request-analyze.php on line 61 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Surfaces\Classes_Surface::$container is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/surfaces/classes-surface.php on line 20 Deprecated: Creation of dynamic property Yoast\WP\SEO\Main::$classes is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/lib/abstract-main.php on line 65 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$page_type is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 43 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$page_type is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 43 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$source is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Presentation::$title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Presentation::$source is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$meta_description is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$robots is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$canonical is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$rel_prev is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$rel_next is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_locale is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_type is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_description is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_url is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$wordpress_site_name is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_site_name is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$company_name is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$site_represents is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$open_graph_publisher is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_article_publisher is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_article_author is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_article_published_time is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_article_modified_time is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$open_graph_enabled is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$open_graph_images is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$twitter_card is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_card is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_description is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_image is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_creator is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$twitter_site is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$estimated_reading_time_minutes is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$canonical is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$canonical is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$main_schema_id is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$site_url is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$schema_article_type is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$site_name is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$site_represents_reference is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$id is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$main_image_id is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$main_image_url is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/generators/schema/main-image.php on line 53 Deprecated: Automatic conversion of false to array is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/post-translation/class-wpml-pre-option-page.php on line 28 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$schema_page_type is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$source is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$title is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$has_image is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$meta_description is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: Creation of dynamic property Yoast\WP\SEO\Context\Meta_Tags_Context::$description is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 229 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 232 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 229 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/classes/url-handling/converter/strategy/class-wpml-url-converter-subdir-strategy.php on line 232 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$breadcrumbs is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: explode(): Passing null to parameter #2 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/sitepress-multilingual-cms/inc/functions.php on line 506 Deprecated: strtolower(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/generators/schema-generator.php on line 185 Deprecated: Creation of dynamic property Yoast\WP\SEO\Presentations\Indexable_Post_Type_Presentation::$schema is deprecated in /var/www/html/wp-content/plugins/wordpress-seo/src/presentations/abstract-presentation.php on line 64 Deprecated: explode(): Passing null to 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“Beruf: Streamer” – ja, das ist m\u00f6glich! Dies ist jedoch kein typischer Job mit einem Stundensatz oder einem monatlichen, festen Gehalt.\u00a0Spenden, Abonnements<\/a>, Markenpartnerschaften – das sind die Quellen, aus denen der durchschnittliche Streamer die meisten Einnahmen erzielt. Gerade letztere k\u00f6nnen sehr vorteilhaft sein, aber nicht jeder kann sich auf sie verlassen. Einige popul\u00e4re Streamer haben m\u00f6glicherweise Schwierigkeiten, profitable Kooperationen einzugehen, w\u00e4hrend andere Sch\u00f6pfer mit kleinerem Publikum diese mit Leichtigkeit erwerben. Finden Sie heraus, woran das liegt und mit welchen Marken Sie am ehesten zusammenarbeiten, um zu letzterer Kategorie zu geh\u00f6ren!<\/p>\n

Marken arbeiten zunehmend gerne mit Streamern zusammen<\/h3>\n

F\u00fcr Vermarkter wird es immer schwieriger, mit traditionellen Anzeigen zu potenziellen Kunden durchzudringen. Im Internet verwenden viele Benutzer AdBlock und andere Ad-Blocking-Plugins, und selbst wenn Werbung nicht umgangen werden kann, wird sie mit Misstrauen behandelt.<\/p>\n

Deshalb gewinnen empfehlungsbasierte Formen des Marketings immer mehr an Bedeutung, sei es durch unbekannte Personen oder durch bekannte und beliebte Influencer, denen ihr Publikum vertraut – auch Streamer.<\/p>\n

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Die eigentliche Revolution in der Branche kam mit dem Aufkommen des Game-Streamings durch Gamer, die gleichzeitig zu Influencern wurden. Das Ph\u00e4nomen, das Ausma\u00df und das Potenzial dieses Ph\u00e4nomens verbl\u00fcffen weiterhin. Aus Sicht der Vermarkter hat die Bewerbung einer Marke durch einen Akteur mit einer gro\u00dfen Fangemeinde mehr Wirkung als Standardformate, da die Marke nicht beworben, sondern von einer Autorit\u00e4t empfohlen wird<\/p>\n

Beata Stelmaszczyk – Senior Campaign Specialist- Firma GroupM<\/p><\/blockquote>\n

Trotz steigender Ausgaben f\u00fcr Influencer-Marketing berichten viele Kreative immer noch von relativ geringen Einnahmen aus Streaming – sowohl insgesamt als auch speziell aus Markenpartnerschaften. Immerhin 58,3 % der befragten Streamer sch\u00e4tzen, dass sie weniger als 50 PLN pro Monat mit Live-Streaming verdienen (Quelle: Live Streaming Marktforschung 2020)<\/p>\n

<\/p>\n

Wie viel verdient ein Streamer pro Monat, Quelle: Live Streaming Marktforschung 2020<\/p>\n

Was die gr\u00f6\u00dften Einnahmequellen betrifft, so geben 41,4 % der Kreativen an, dass sie am meisten durch Spenden verdienen, und nur 2,6 % durch direkte Zusammenarbeit mit Marken (allerdings verzeichnen immerhin 5,1 % der Befragten die besten Einnahmen durch\u00a0inStreamly<\/a>).<\/p>\n

<\/p>\n

Womit verdient ein Streamer das meiste Geld auf Source – Live Streaming Marktforschung 2020<\/p>\n

Wie wir bereits wissen, liegt das nicht daran, dass Marken keine Partnerschaften mit Streamern eingehen wollen. Allerdings wird nicht jeder Kreative die M\u00f6glichkeit haben, von solchen Kooperationen zu profitieren – vieles h\u00e4ngt davon ab, ob er die Qualit\u00e4ten hat, die Marken an ihren Botschaftern sch\u00e4tzen. Was sind diese Merkmale?<\/p>\n

Es ist wichtig, was der Streamer darstellt<\/h3>\n

Es ist schwer, zwei v\u00f6llig identische Streamer zu finden. Selbst unter Hitzk\u00f6pfe der gleichen Spiele gibt es erhebliche Unterschiede. Jeder Mensch hat seinen eigenen, einzigartigen Stil, sein Temperament, seinen Charakter, seine Art zu str\u00f6men und vieles mehr. Das Publikum mag einen Lieblings Autor unter anderem wegen seiner hohen Spielfertigkeit sch\u00e4tzen, aber selbst der talentierteste Profispieler kann Schwierigkeiten haben, ein gro\u00dfes Publikum zu gewinnen, wenn er das Interesse an seiner Person nicht aufrechterhalten kann.<\/p>\n

Die Art und Weise, wie sich eine Person w\u00e4hrend einer Sendung pr\u00e4sentiert, beeinflusst jedoch nicht nur, wie die Zuschauer sie wahrnehmen werden. Zweifellos werden auch Marken, die auf der Suche nach interessanten Autoren f\u00fcr eine Zusammenarbeit sind, diesem Thema Aufmerksamkeit schenken. Ein Markenbotschafter wirkt sich auf das Image einer Marke aus. Sie k\u00f6nnen also nicht den ersten Streamer f\u00fcr diese Position ausw\u00e4hlen, nur weil er z. B. ein gro\u00dfes Publikum hat.<\/p>\n

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Die Streaming-Umgebung ist einmalig. Es bringt leidenschaftliche Menschen in bestimmten Bereichen zusammen, die sich besonders von anderen Online-Schaffenden abheben. In erster Linie, weil Streamer Inhalte live pr\u00e4sentieren, wo es keinen Raum f\u00fcr Fehler gibt, und ihr Stil und das, was sie repr\u00e4sentieren, die Zuschauer vor den Bildschirmen fokussiert, sowie Marken zur Zusammenarbeit anlockt<\/p>\n

Filip Vuki\u0107 – Head of Community & Partnerships, inStreamly<\/p><\/blockquote>\n

Merkmale eines idealen Streamers<\/h3>\n

Jede Kampagne hat ihre eigene Zielgruppe und andere individuelle Parameter, die einen Streamer zu einem guten Kandidaten f\u00fcr die Zusammenarbeit mit einer Marke machen und nicht unbedingt mit einer anderen. Es ist jedoch m\u00f6glich, einige Merkmale aufzulisten, die in praktisch jedem Fall relevant sind und die Chancen auf eine profitable Partnerschaft positiv beeinflussen.<\/p>\n

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Welche Eigenschaften sollte ein Streamer also haben, auf die es sich zu achten lohnt? Zun\u00e4chst einmal sollte es authentisch sein – schon nach wenigen Minuten sollte der Zuschauer erkennen k\u00f6nnen, dass der Streamer nichts vort\u00e4uscht, mit Leidenschaft bei der Sache ist und Spa\u00df an der Sache hat. Zweitens ist es wichtig, dass der Inhalt auf eine ungew\u00f6hnliche und interessante Weise pr\u00e4sentiert wird. Auch der Sinn f\u00fcr Humor spielt eine gro\u00dfe Rolle, ebenso wie Kreativit\u00e4t und Kommunikation mit dem Publikum. Kunden werden auch von einem Streamer angezogen, der systematisch und professionell an die Zusammenarbeit herangeht!<\/p>\n

Filip Vuki\u0107 – Head of Community & Partnerships, inStreamly<\/p><\/blockquote>\n

Wenn Sie ein engagiertes Publikum haben, k\u00f6nnen mehr Betrachter auf eine Anzeige klicken als bei einer herk\u00f6mmlichen Anzeige. Es war perfekt sichtbar\u00a0w\u00e4hrend der Werbekampagne f\u00fcr das neue Smartphone von Samsung<\/a>. Mit einer CTR (Click-Through-Rate) von 3 % war sie \u00e4u\u00dferst erfolgreich. Eine gro\u00dfe Rolle spielte die richtige Auswahl der Streamer, die an dem Projekt teilnahmen – es wurden der Autor mit einer engmaschigen, aktiven Gemeinschaft ausgew\u00e4hlt.<\/p>\n

Durch unsere Recherche konnten wir klar definieren, was die bestverdienenden Streamer in Polen gemeinsam haben. Sie alle haben den X-Faktor, der eine professionelle Herangehensweise und die Aufmerksamkeit f\u00fcr die Einbindung der bereitwilligsten Kommentatoren beinhaltet.<\/p>\n

<\/p>\n

Eigenschaften, die ein Streamer haben sollte Quelle: Live Streaming Marktforschung 2020<\/p>\n

Laden Sie sich unbedingt den Bericht “Streaming-Markt in Polen im Jahr 2020” herunter, in dem Sie weitere Informationen zu diesem Thema finden! Au\u00dferdem gab es ein Ranking der beliebtesten Streamer und Streamerinnen in unserem Land. Dies ist ein absolutes Muss f\u00fcr jeden Streamer oder jede Marke, die eine Partnerschaft mit dieser Art von Sch\u00f6pfern anstrebt.<\/p>\n

Welche Influencer haben m\u00f6glicherweise Schwierigkeiten, mit Marken in Kontakt zu treten?<\/h3>\n

Sie werden oft auf das Sprichwort “Es ist nicht wichtig, wie sie reden, es ist wichtig, dass sie reden” sto\u00dfen. Allerdings verfolgen Marken in der Regel nicht diesen Ansatz, wenn sie Kreative ausw\u00e4hlen, mit denen sie zusammenarbeiten. Einen kontroversen Streamer oder eine andere Art von Influencer in Ihre Kampagne einzubeziehen, kann sich leicht gegen ein Unternehmen wenden und seiner PR-Abteilung ziemliche Kopfschmerzen bereiten.<\/p>\n

Manchmal enden diese Situationen in Boykotten, Beschwerden und lautstarker Kritik auf sozialen Medien von aktuellen und potenziellen Kunden. Danach m\u00fcssen die Marken die negativen Auswirkungen auf ihr Image durch Entschuldigungen, offizielle Abfindungen und andere solche Schritte begrenzen. Vieles h\u00e4ngt hier nat\u00fcrlich von der Art der Marke und ihrer Marketingstrategie ab. In manchen F\u00e4llen kann ein kontroverser Autor in der Werbung ein Vorteil sein, aber viele Unternehmen setzen lieber auf sicherere L\u00f6sungen.<\/p>\n

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Wir sind sehr darauf bedacht, dass diejenigen, die f\u00fcr die Marke werben, so markensicher wie m\u00f6glich sind. Sie d\u00fcrfen nicht aggressiv sein, viel l\u00e4stern, sich verwerflich verhalten, was sich negativ auf die Markenwahrnehmung auswirken kann.<\/p>\n

Repr\u00e4sentant f\u00fcr mspark<\/p><\/blockquote>\n

“Brand safe” ist hier das Schl\u00fcsselwort. Es kann jedoch f\u00fcr jede Marke eine andere Bedeutung haben. Aus offensichtlichen Gr\u00fcnden wird ein anderer Streamer von einem Unternehmen, dessen Zielgruppe Kinder sind, als markensicher angesehen werden und ein anderer von einer Organisation, deren Zielgruppe Erwachsene oder zumindest Teenager sind. Aber nicht nur die Zielgruppe ist wichtig, sondern unter anderem auch die Branche.<\/p>\n

Ein Beispiel hierf\u00fcr kann sein\u00a0aktion organisiert von BLIK, einem polnischen System f\u00fcr schnelle Zahlungen<\/a>. Die Anzeigen zielten auf die GenZ ab, konnten also nicht “steif” sein, aber andererseits konnte es sich eine so seri\u00f6se Marke, die in der Finanzbranche t\u00e4tig ist, nicht leisten, einen kontroversen Streamer in die Kampagne einzubinden. Am Ende nahmen nicht weniger als 142 sorgf\u00e4ltig ausgew\u00e4hlte K\u00fcnstler an dem Projekt teil, was es zu einem gro\u00dfen Erfolg machte.<\/p>\n

Sie wissen bereits, welche Qualit\u00e4ten Streamer bei Marken, die mit Influencer Marketing vertraut sind, am meisten sch\u00e4tzen. Es bleibt also nichts anderes \u00fcbrig, als die notwendigen \u00c4nderungen zu implementieren und sich \u00fcber eine bessere Zusammenarbeit zu freuen!<\/p>\n","protected":false},"excerpt":{"rendered":"

“Beruf: Streamer” – ja, das ist m\u00f6glich! Dies ist jedoch kein typischer Job mit einem Stundensatz oder einem monatlichen, festen Gehalt.\u00a0Spenden, Abonnements, Markenpartnerschaften – das sind die Quellen, aus denen der durchschnittliche Streamer die meisten Einnahmen erzielt. Gerade letztere k\u00f6nnen sehr vorteilhaft sein, aber nicht jeder kann sich auf sie verlassen. Einige popul\u00e4re Streamer haben […]<\/p>\n","protected":false},"author":2,"featured_media":167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105,115],"tags":[],"acf":[],"yoast_head":"\nMit welchen streamern arbeiten die marken am meisten zusammen? - cms streamers global<\/title>\n<meta name=\"description\" content=\"Streamer sind die neuen Influencer. Mit welchen Streamern arbeiten die Marken am meisten zusammen ? F\u00fcr welche Projekte sind sie bereit, teuer zu bezahlen? 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